01Announcement
Announcement
Display a notification signup form before launch. Collect interested customer emails while they wait.
Storefront
Storefront Automationfor Shopify
Your buy button changes on its own
Before launch it's “Get notified,” during pre-order it's “Pre-order,” after launch it's “Add to cart.” The button your shoppers see switches automatically, exactly when you scheduled it.
Try Free
15-day free trial, no credit card required
- Theme App Embed integration
- Purchase & payment restrictions
- Automated email notifications
Auto-switch
Limited Sneaker Vol.3
$120
Coming soon
Sign-ups 298
Get notified
Coming soon
Pre-order
On sale
Collecting notify sign-ups
Schedule ManagementPurchase LimitsInventory LinkingOrder ManagementBack-in-Stock NotificationsNotification AutomationSchedule ManagementPurchase LimitsInventory LinkingOrder ManagementBack-in-Stock NotificationsNotification Automation
The Problem
Even the tedious switching — fully automated
01
Switching by hand invites mistakes
Every time, you worry about forgetting to switch. And your emails go out at the wrong moment. → With SellRules: automatic switching, zero human error
02
Phase switching is manual.
Coming-soon, pre-order and launch each need different messages to different customers at different times. Consistency slips. → With SellRules: one place, automatic sending, more customer trust
03
You can't keep up with stock by hand
You constantly have to watch stock levels and the timing of every switch. → With SellRules: see it all at a glance on the dashboard and decide faster
If nothing changes, you may be leaving demand on the table.
- Automatic coming-soon, pre-order and launch switching — zero human error
- Switching between pre-order and regular sales is entirely manual.
- Even when you sell out, you don't lose the customer
- Made-to-order progress tracking is unmanageable.
- No purchase limit tools to prevent bulk buying.
PHASES
Leave every buy-button switch to the schedule
切り替えの仕組みが分かったら、実際に試してみましょう。
トライアルを開始するFeatures
All the features you need, in one place
From pre-orders to regular sales, every feature you require.
Schedule
Schedule Management
Switch the buy button automatically by date and time. No more forgetting to do it by hand.
- Set dates for coming-soon, pre-order and launch
- Automatic switching
Limit
Purchase Limits
Automatically enforce per-customer purchase limits and group-based restrictions.
- Per-customer limits
- Group-based restrictions
Stockout
Inventory Linking
When stock hits zero, the buy button switches automatically. No extra work.
- Automatic switching
- Real-time syncing
Order
Order Management
Automatic order calculation and inventory optimization. Speed up procurement decisions.
- Automatic calculation
- Predictive optimization
Waitlist
Back-in-Stock Notifications
Automatically notify customers via email when items return to stock. Never miss a sale.
- List management
- Automatic notifications
Notify
Notification Automation
At each switch, the right email goes out to customers automatically. Zero writing on your part.
- Automatic email sending
- SMS coming soon
Also includedMultilingual (9 languages)Bulk schedule editingPer-variant settingsAuto shipping-delay alertsVIP & tag-based exclusive sales
Dashboard
See it all at a glance
From announcement to made-to-order, every product's phase progress on one screen.
Screens are illustrative
FAQ
Frequently Asked Questions
About five minutes. Install it from the Shopify App Store, turn on the app embed in your theme editor to activate it, then just set your sales schedule — no code required.
0
Manual phase-switch operations
5
Automated email notification types
9
Languages for the admin and customer emails
15
Days of full-feature free trial
Ready to automate your buy-button switching?
Try free for 15 days. No credit card required.
No-code setup
9 languages
Cancel anytime